Justin Schuck
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10 May 2009

New Video: Never Forget New Orleans

In July 2006, accompanied by my friend Cliff who grew up in New Orleans, I embarked on a photographic expedition to cover the city a year after the devastating storms of 2005. Hurricane Katrina and the resulting catastrophic levee failures resulted in countless deaths and destruction totally more than $100,000,000,000 (that's $100 billion) in damage. Whole neighborhoods were wiped away as the city's poorest residents were left to fend for themselves.

A year later the devastation was still visible. At times I was overwhelmed by the scope. There wasn't a parish not touched by the storm. While my overall experience was positive, I am still struck by how much has yet to be done.





Song: "Hide and Seek" by Imogen Heap

To learn more about how you can help the city of New Orleans and its residents, visit the following websites:

"Mama D" Dyan French on MSNBC - Watch the video! You'll recognize her from mine.
Common Ground Relief - Solidarity, not charity
New Orleans Musicians Relief Fund
Unity of Greater New Orleans - formerly Unity for the Homeless



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Vlog: Learn about Guerrilla Photo Shoots

Hey guys,

I put together a little video explaining a bit more about Guerrilla Photo Shoots and where my idea struck me. Check it out on Vimeo or YouTube!






Learn more about Guerrilla Photo Shoots on the GPS Blog, on the GPS Facebook Group or by following @GuerrillaPhoto on Twitter. Be sure to tell your friends! (The first Guerrilla Photo Shoot will take place in New York in May. Check the Facebook Group or the blog to learn more!)


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18 April 2009

The future of music has arrived: Yogstar (Matias Vellutini)



I've said this before, but it bears repeating: my friend Yogstar (Matias Vellutini) is one of the most brilliant musical minds in the world today. His proprietary console program for mixing sound by manipulating video is the most forward-looking and forward-sounding production I have ever witnessed. I am not usually struck in complete awe of someone, but the talent of Matias never ceases to astound me. His sound is fresh and the experience he creates is spectacular.



The Lemur Yogstar Show from Yogstar on Vimeo.

Since I am in DC for a couple of days working, I thought it would be fun to stop by and check in on his progress. Matias performed a portion of a set he was putting together for his first show at an event in DC on Saturday. It was sick, wicked sick. Here are some snapshots I captured of Matias working the Yogstar Show Controller (YSC) which he developed specifically for his music/video.






See the rest on my Flickr page: http://www.flickr.com/photos/justinschuck/sets/72157616907914143/

Please check out Yogstar online:
Yogstar.com
vimeo.com/user554973
www.myspace.com/yogstarmusic
www.facebook.com/pages/Yogstar-Matias-Vellutini/21759302532

(He does events. Some of his ideas for a truly transformational musical experience should be explored, sooner rather than later.)

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04 February 2009

New Focus, New Site

As you may have noticed, there have been some changes to JustinSchuck.com recently. Well, it's official, I'm focusing on my corporate and commercial business. Some people may not believe this, but I actually like doing those "boring" events on Capitol Hill or at some hotel. The clients are easy to please and require relatively little production compared to weddings and families.

2008 was an extremely difficult year for me and the business, making it difficult to meet all of our obligations. It was my decision to not seek new wedding or family portrait clients after some very difficult deliberations. If you're one of my favorite families and are wondering what this means for you, drop me a line and we'll see what we can do. :-)

I've updated the site with a few images and links to Justin Schuck Photography on various social networks. I've also introduced a new special for first-time clients.
New Client Special: Running now through May 1, 2009 first-time clients will pay just $150 for up to three hours of event photography in Washington DC or New York. In addition to photo coverage, you’ll receive high resolution images on disk. We can even FTP them to a server within hours of your event or place the images online through Collages.net. It’s time you see the high-quality images our clients have come to expect. Join the Schuck family. (Ask about our assignment and extended-day specials.)
Check it out:

There will be an official press release coming in the relatively near future.

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26 January 2009

New Wedding Online!

Take a moment to look through the 1490 photos online from the Torray-Garcia Wedding. Visit TorrayGarciaWedding.com or check this out:


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19 December 2008

Big News: Soft Launch of anLAevent.com

FOR IMMEDIATE RELEASE

HUNTSVILLE, AL – Justin Schuck and Company, an innovative provider of photography, design, consulting and event planning services, announced the soft launch of L/A Events’ website, anLAevent.com, via webcast from his family’s home outside Huntsville, Alabama.

“This is only the beginning ... We are actively developing our proprietary system within the company and through partners. It’s very exciting.” company president Justin A. Schuck said as he started his webcast. Andrea Kuchinski, president of After 5 Design and co-founder of L/A Events, designed anLAevent.com and has worked with JSDS on the branding. “The idea for the site and logo is to create modern luxury. We want everyone who comes to anLAevent.com to feel like they are stepping into a boutique. And while we offer services for every income bracket, I wanted to make sure that those using the consultancy also felt like they were working with a luxury boutique.”

L/A Events announced in November that it will push back the release date for aLAevent.com to sometime in the second or third quarter 2009. Schuck sited the news in his webcast calling the move “necessary to ensure that a stable beta version reached the market. I want our site to have the benefit of several months of in-house testing, rather than rushing an unfinished product live. This means we’ll have to push back the launch party to the summer, but in the long run I know it will make the difference.” Schuck continued saying that “a lot is riding on the software package Andrea and Dustin are putting together. Our developers are some of the best minds in the field and this was partly their decision. I’m smart enough to know that when an engineer needs more time, you give it to them. I’m not Lee Iacocca pushing the [Ford] Pinto to market.”

L/A Events also announced the signing of a alliance with Traveller’s Beach Resort in Negril, Jamaica. Not only will L/A provide event planning and coordination services to guests at Traveller’s, but Justin Schuck Photography has been tasked to capture images that better reflect the resort’s style.

Schuck ended his webcast with wishes for a happy holiday season and a more prosperous new year.

PR-LA_Events_weblaunch.pdf

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30 July 2008

Way too much JustinSchuck.com!

I just want to let you in on a well-known secret. I have, along with others, gone over and over on the various design directions for my main photography website, JustinSchuck.com — where this blog is hosted. I'm a consummate perfectionist with a revisionist streak. Here now are some screen shots (in chronological order) of my design evolutions.

The design below was originally designed as a placeholder. Theoretically there was going to be a flash version of the site where the boxes moved around on mouseover and the images would change up and have lots of funky transitions. After about 6 months or more of the placeholder, I started making updates and expansions which leads us to the next design.



So this was the last real evolution of the design still visible on the vintage (legacy) site still hosted on the main server. I eventually reached the point of frustration and admitted that the site wasn't going to change much and I made some adjustments to typeface and the structure of the site.



Before I settled on the semi-permanent design direction above I started working on several new design directions at once. The next four designs were worked on simultaneously. You can clearly tell which design directions received the most attention. You may also note the temporary name change. At the time we were starting this project we were also taking on financial partners to build what could have been "The Justin Schuck Gallery & Studio." There were several designs in this direction, including full identity and letterhead designs.



Again, playing with typeface and trying to think how I wanted my brand represented, I worked towards the following design, but I was really unhappy with it. The "logo" appearing below was also used for marketing materials and display items, some of which I still use today, although not often. We were still going back and forth as to what the new company should be called, ultimately Justin Schuck Photography was the most appropriate.



I was going back and forth on a daily basis as to whether or not I should use my "tag" signature, which I still really like to this day and hope to find some way to use it. But who knows, it's the alt-rocker in me. The following design is a better example of logical navigation occurring "above the fold" as it were. This design was also the first time all four cities appeared in a design. The four cities were later incorporated into the "vintage" design and still appear there today.



This is a progression of the above design. The navigation would animate and "light up" the tab color. This also recalls design elements of my acclaimed original JustinSchuck.com which functioned solely as a personal website. That design is buried somewhere on a CD in storage. Anyhow, back to the design below... I really liked this design, but there was something holding me back from implementing the design. I think the biggest barrier to it's implementation was navigation partially obscured below the fold on a 640x480 template. I honestly can't remember.



What was most likely the death knell for the site above is the design below. It's one of those epiphany designs that occur between the hours of first darkness and first light. I remember working on the design for at least three days straight before making additional changes as evidenced in the following design.



I love the picture of the kids below and seeing this again reminds me that I need to put together a serious gallery of all my work for the last 12 years. There's some really good stuff in there if I do say so myself. Back to designs...

I changed the background to gray, put telephone numbers and email at the top which would allow for navigation going down the side. This is also when our company tag line became "Photography for the way you live.™" which is still pending. We also developed a working click-through for the Online Previews service. It was great to see the design come so far. This really was my favorite, but after some server-side testing, some focus groups and a changing design team, this too was abandoned.



This little piece was for our other-branded sites as part of a broader internet ranking strategy for our Dubai sites. It was an extremely effective campaign – perhaps too effective – but was eventually taken down due to the closing of our full-time Dubai operations earlier this year.



After no real progress had been made, and with the current design at the time reaching five years of age, I finally threw the following design up on the site. The "vintage" site is such a mess, especially with so many revisions and so many hands touching it. The code is all kinds of fouled up, and I consider myself as one of the most organized and obsessive-compulsive HTML coders on the planet. The only reason the vintage site is still live is so I don't have to create another temporary site that would likely become semi-permanent.




I really like where the most current site design is going, and it serves as the inspiration of the next site. Hopefully some time soon we will have the new site design templates posted. Because seriously, I've had way too much JustinSchuck.com. (That's why I've transfered "the power" over the new design direction over to my lovely Andrea.)

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30 July 2007

Montgomery County Maryland's Parking Hypocrisy

Who is watching the meter maids (or better yet, the Meter Nazis) when they are out giving tickets?

Today I caught a Meter Nazi double-parked on Elm Street in Bethesda, next to the PNC Bank branch on Wisconsin Avenue, who had parked in TWO metered spots, not leaving enough room for any car to fill either space.

When I asked the Meter Nazi if he would be so kind as to move his car up some so that I may park, he said "No." No?!?!?!?! "N-O," as in a "I will not move my car, and you may park on the other side of the street [illegally, so that I can get another parking citation]" NO?

Well, that just set me off! And I turned on the camcorder on my cell phone and captured this video:


PLEASE SHARE THIS VIDEO WITH EVERYONE YOU KNOW!

I want to do whatever I can to bring the hypocrisy of parking officials (Meter Nazis) to the attention of the citizenry, local officials and the media. Why should Meter Nazis not be held to the same standard as the ones who are paying HEFTY property taxes to pay his salary?

After the Meter Nazi moved his car (I had to raise my voice some to get his attention. Or perhaps he didn't understand my English!**), another car tried to slip into the newly open spot on the street -- the very one I was waiting 10 minutes for. Thankfully, that nice gentleman waited until I got out of the bank and he took my spot which had 18 minutes remaining on the meter!

(In case you wanted to know the license plate number of the Meter Nazi, it's "HZG-691")

**NOTE: I recently received a comment via E-mail (9/2/07). I want to make sure it is posted here in its entirety: "I found your comments about the parking officials lack of english rather racial. It would be like me saying that your voice in the video sounded rather gay. Your photography site is linked to this and on it you say you treat everyone equally. I feel that your video comments say the exact opposite of your professional website. I won't be using you for my wedding to a beautiful lady I met who is from India. Have a nice day. "

MY RESPONSE: First off, I don't care if my voice sounds gay. I am gay. It's not an insult. In fact, I think that probably makes me a better judge of style than you. (Granted, I have no idea who you are, nor would I attempt to make assumptions.) In this blog I did make a comment about whether the parking officer was able to understand the words that came out of my mouth. This was due more to the fact that he was willfully ignoring me when I kindly asked him to move his car. I know plenty of blond-haired, blue-eyed "Americans" who have an even more tenuous grasp of the English language. See, what this video does NOT show the viewer is that for almost 5 minutes prior to activating the camcorder feature, I was (honestly) kindly asking if he would move his county-issued vehicle forward. After several refusals, and his suggestion that I park on the other side of the one-way street (where there are "NO PARKING" SIGNS!!!), that is the moment the camera came on. I did this in hoping that he would feel compelled to move or I would turn the video in to a supervisor.

NOWHERE in the video do I make racially-motivated comments. Nor did I EVER make them off camera. This is NOT how I was raised to be a loving respectful human, and it goes against everything I believe. I'm sorry that you feel that I was rude, wrong, ignorant or all of the above.

So to you, ANONYMOUS COMMENTER, I wish you many happy years of marriage, and hope that your photographer does a splendid job.

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01 June 2007

Explosion in Bethesda!

Photo by Justin Schuck

So I was sitting at my desk listening to the news this morning when a bulletin came across saying that there was a developing story related to a fire on Elm Street in Bethesda.

According to news reports, Pepco was responding to a manhole cover explosion on Thursday on the 4700 block of Elm Street in Bethesda. Pepco employees may have been working on a feeder line into a transformer when the explosion occurred shortly before 10:00am this morning.

Emergency response teams were on site investigating the explosion. As seen in the images here, smoke was billowing out of a vent in the street, and there appeared to be considerable fire and/or smoke damage to a truck belonging to First Class Plumbing, LLC of Virginia. (Their slogan: "We put the Squeeze on Pricing." Their new slogan: "We're Smokin'!")

From a photographic perspective, I was disappointed that there wasn't greater chaos, but I'm glad no one was reported as injured.

Justin Schuck Photography & Video media contact number: 301-760-7476

Read/See the NBC-4 news report:
http://www.nbc4.com/news/13425533/detail.html?dl=headlineclick



Photo by Justin Schuck

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